Focus On Art: Geoff McFetridge

Geoff McFetridge is a graphic designer and visual artist based in Los Angeles. He was born in Calgary, Canada and received his BFA from the local Alberta College of Design. Geoff continued his education at California Institute of the Arts in Los Angeles, receiving his MFA in 1995. In 1996, Geoff established Champion Gra.phics his own graphic design studio in Atwater, California.

The breadth of Geoff's work covers designs for magazines, posters, t-shirts, textiles, motion graphics and advertising as well as film production. In his most recent work for HP, Geoff created a motion graphics piece about nanotechnology that is embedded withamusing inside jokes that only nano-scientists will understand. For the restof us less nano-minded, we can delight in the visual pleasure of his graphics.